Ship Compliant is hosting their 9th Annual DIRECT conference at the Napa Marriott on May 8th and 9th. This year’s conference has an incredible line up of speakers and sessions around direct to consumer sales and shipping best practices. Sandra Hess, Founder of DTC Wine Workshops, will be speaking in a break out session on […]
Posts tagged wine tasting
DTC Wine Sales Webinar Series
March 7, 2014
Written by Sandra Hess
Written by Sandra Hess
DTC Wine Workshops presents a six-month DTC Wine Sales webinar series taking place over six months on the second Tuesday of each month beginning March 11th at 10:00 a.m. PST. 3.47 million cases of wine shipped in 2013, a 9.3% increase over 2012. In 2013, wines priced $15 and less increased 21% in volume shipped. Total […]
Top 10 US Wine Trends Article - High Tech and High Touch
August 16, 2013
Written by Sandra Hess
Written by Sandra Hess
This is a well rounded list of top ten wine trends and AGAIN millennials are mentioned. The RIGHT COMBINATION OF HIGH TECH AND HIGH TOUCH IS KEY IN STAYING COMPETITIVE AND GROWING WINE SALES……ENJOY!
DTC Wine Sales CHECKLIST
What is your ONLINE STRATEGY? There were 245,203,319 Internet users in the US (representing 78.1% of the population) at mid-year 2012, according to Internet World Stats, December 2012*. The amount of time spent online rose about 20% to more than 30 hours weekly. Affluent Millennials, defined here as those aged 18 to 29, spend more […]
Younger wine scene enjoys premium wines without pretension
“Younger Generations redefining the wine scene” Click Here to Watch Video This article picked up by ABC Local* recently caught my eye. There are 70 million millennials who use apps to do just about everything! Sipping, exploring and experiencing wine is a new activity that the younger scene is all about. In the past, a box wine […]
